As a kid, if a teacher, coach, or parent showed you the best way of doing something, didn’t it pay to follow their advice? Regardless of our age, we can always learn to do things better, but the opportunities, always lay "in the doing." Here’s something to do; if you want to know the market the best, and increase your ability to get more listings, go preview.
- Previewing is the only way to really know a neighborhood and our market.
- On average, homes sell every 7 years – previewing a listing today might be the only chance you ever have to see this home.
- Previewing gives you the biggest advantage over Zillow, Trulia, and other standardized evaluation sites.
- Previewing gives you firsthand knowledge and knowledge gives you confidence – confidence to better handle a floor-call, answer client questions, motivate a buyer and impress a seller.
- Preview new listings and listings that have been on the market 3, 4, and 5 months. Chances are that those listings might expire soon and re-list with you.
- Murphy’s Law; if you preview this or that house today, chances are you’ll pick up a buyer in the next week or two and can go show it again.
- Always leave your business card – better yet, use the FREE, London Properties "Thank you for allowing me to view your home cards!"
- Being out and visible leads to listings.
- Preview quickly (alone or with peers). See how quickly you can view the homes. You don’t need more than 3 minutes! Remember, you’re not there for decorating ideas.
- Preview all the comparable homes in the neighborhood of your upcoming open house.
- Previewing will give you the upper hand when dealing with any appraiser.
If you have nothing to do today, don’t do it here; go preview!
Good luck,
Patrick Conner
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